Bowl Attendance, Expectations, And How To Blame Everything On The Recession
So last year the bowls did alright:
Bowl Attendance: Four of the Big Ten's eight bowl games drew sellout crowds, including packed houses for the BCS National Championship Game and the Rose, Capital One and Valero Alamo Bowls. The conference's eight postseason games attracted 525,679 fans for an average of 65,710 per contest. The BCS National Championship Game was played in front of 79,651 fans, the largest crowd to see a football game in the history of the Superdome. The Valero Alamo Bowl attracted 66,166 people, making it the most attended sporting event in the history of the Alamodome, breaking the previous record of 65,875 patrons set during the 2006 event featuring Iowa and Texas.
That's a pretty good average when you consider how far down the ladder some of these Big Ten bowl games go, and being part of two all time records isn't bad either.
Well then this happened, and all of the sudden everyone had a real good excuse for not wanting to go to their team's pretty awful bowl game. I'm just not sure that is the whole story.
If you are having trouble coming up with the money to follow the University of Wisconsin football team to the Champs Sports Bowl in Orlando, Fla., you are not alone.
These are tough economic times and it is reflected in the Badgers' ticket sales for the bowl game.
Call me crazy, but I suspect it has a lot more to do with people simply not being impressed with the team. They were at one point ranked 8th in the nation, had the top spot in the Big Ten, and were looking at their first BCS bowl bid since the 1999 season.
Now? A 3-5 league record and a bowl game against a four loss Florida State team. This sounds a lot more like disappointment than economic problems. The story linked above says the school plans on using 3,000 of their 12,000 tickets.
Bill Jones, Ohio State's assistant athletic director for ticketing, said he thought the economy was part of the reason for slower demand, but believes that Ohio State is playing in the Phoenix area for the fifth time in seven seasons is a factor as well.
The economy isn't part of the reason, it's none of the reason. You think Ohio State wasn't hoping for big things this year? They were picked to win it all in several preview magazines and had a couple of very talented NFL ready players ready to return in hopes of fixing the national image problem they created.
Besides, the trend doesn't hold true across the board. Iowa and Pennsylvania are hardly recession proof, yet tickets for the Outback and Rose are hardly aren't exactly hitting the Humanitarian Bowl level.
Iowa sold well more than their allotment, not exactly what you would expect during a recession for a game featuring the 5th place Big Ten team kicking off at 10am central on New Year's Day.
Back in State College, there was a minor riot for tickets to a game playing played 2,500 miles away:
"It was completely unsafe," Dolan said. "I can't believe they actually thought this would work. I can't believe more people didn't get hurt."
There are clearly way too many bowl games, and instead of ADs blaming the complete lack of interest on the recession, maybe they should take a second look at the product. Most of these places give good deals (or even free tickets) to the locals, yet the stadiums are still largely empty. Even the schools in bigger bowl games are returning tickets.
Of course maybe no one cares. TV revenue is the important thing, and the extra couple of thousand spectators isn't even material to the bowl budgets. Hooray bowl tradition, I guess.
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As high and mighty as we want to act
PSU did not sell out it’s allotment of tickets to NLC members. Everyone who applied for tickets got them, and there were leftovers available for public sale. Compare this to 2006 when Orange Bowl tickets only went to members with 165 points and higher.
And this for the grandaddy of them all to a great location after a season that far exceeded expectations. I’m pretty sure the economy (and USAirways charging a grand out of PHL), has something to do with that.
seriously
As if paying for school isnt enough, I cant drop this kind of money to go to Cali, Ive roadtripped it to the bowl games in florida and they werent nearly as expensive as just the flight alone would have been. Sucks because i would of loved to have gone. Oh well, maybe ill just be drinking in the parking lots to the beav… Oh well… GO STATE
Agreed
I was seriously considering going but, it’s a lot of money and it’s going to be a long, cold winter
Keep it in perspective
Honestly
I was all geared up to go to Miami. But when that fell through and we ended up in the Rose Bowl I was like “meh”. I’m sure the game would be great and a ton of fun, but spending a week in LA just doesn’t appeal to me. Part of it is the cost of everything in Cali vs. Florida, but part of it is just the fact the Hollywood scene doesn’t do it for me. If we had gone to the Outback or Capital One I would have more seriously considered going.
Mike
Black Shoe Diaries
True, but...
We still sold 20,000+. And that’s not counting fans who aren’t NLC members/thought they wouldn’t get NLC tickets that went through other avenues, such as stubhub. We’ll still have a pretty impressive showing out west this year.
I guarantee if we were playing in the Orange Bowl (even against a crappy team like Cincinnati) we’d sell 100% of our tix and raid the other school’s supply as well.
by Tailgate Shogun on Dec 26, 2008 7:24 AM EST up reply actions
Too many bowl games...
With too many crappy teams…yes…agreed completely.
Buts its naive to think the economic uncertainty that is prevalent in this time isn’t having a significant affect on travel and attendence. It absolutely is.
Travel is down, spending is down, and people are extremely unsure about what the next year will bring…it is causing less people to drop a couple of thousand dollars just to see a football game in warm weather.
Michigan hasn't sold a single bowl game ticket.
HAHAHAHAHAHAAAAAAAAA!!!!!!!!
by Cairo on Dec 24, 2008 10:05 AM EST reply actions 2 recs
The bowl games stink
I think we are seeing parity as the main force behind the apathy towards bowls. When you have TCU and Boise State as the “4th best bowl game” per the announcers last night who cares. As a broader selection of teams does well each year the slide in ticket sales will also correspond to some pretty crappy TV ad sales, thus killing off the bowls like other icons of the past such as Miss America. I will be interested after the bowl season to see the TV ratings because that is what will drive the bowl’s finances for next year.
We just needed a couple players, a couple people to buy in to the fact and we were able to do it. --A.Q. Shipley
ebay
lots of people taking a hit on tickets. There are some tickets on there with 4 together with only a $350 bid with less than a day left. I can see lots of students getting stuck with tickets.
I can't even
sell my ticket to the rose bowl for $50 on ebay…. penn state usc is a huge game in my mind, and a pretty decent matchup by anyones standards i think. something is definitely off this year.
Maybe tickets are overpriced
I dunno, I think a lot of people are scoffing at paying $350 during these economic times to sit in a stadium to watch unpaid athletes for three hours. Just because you can maximize profit doesn’t mean it’s not greedy.
Do like they do in baseball: lure people in with cheap tickets and get them with high-priced parking fees, concessions, and souveniers.
Speaking of bowls
I found a delicious recipe for ND cookies: mmmm, they’re bitter
We just needed a couple players, a couple people to buy in to the fact and we were able to do it. --A.Q. Shipley
0-9 and counting
ND has a chance to extend it’s streak tonight. If they lose to Hawaii, CW may fire himself.
Keep it in perspective
or chew his leg off and eat it, it will be a tough decision.
We just needed a couple players, a couple people to buy in to the fact and we were able to do it. --A.Q. Shipley
Maybe NONE OF THE REASON was the wrong set of words
The point is it simply can’t be the only difference. The state of Ohio has been in bad shape for years yet you still couldn’t get you hands on an MNC ticket (the second trip in two years, third since 2003) for a reasonable price. Now they are invited back to the same bowl they go to almost every year and people can’t figure out why demand has gone down. People have been there and done that, the game means little, but let’s just blame everything on the economy. It’s irrational behavior, especially when you consider people were dropping thousands to go to the last two MNC games but don’t have the money to cover what is now a fraction of the cost for this year’s Fiesta Bowl.
As for PSU, I think distance is a major factor, LA is a much different trip than Florida…hell half of Penn State grads probably retire in that state.
Not to get to much into this, but maybe the problem is that for the first time people are stopping and thinking about what they are spending their money on. It’s not that they can’t afford it, per se, but that they are starting to wonder if it is worth the trip cost. A lot more teams are disappointed in the cards they were dealt rather than excited about getting to play some random game against a mediocre team. Four or five teams think they should be in the MNC and their BCS bowl is a consolation…in the past these games were prizes. It used to be “OMG ROSE BOWL!”, now it’s “well I guess it’s not so bad”.
It’s a lot of things, but I doubt seriously that all these stadiums will be full again if the market turns around before next December.
Kevin @ Black Shoe Diaries
Probably
but some of them will be in better shape. Last I heard, Iowa still hasn’t sold it’s allotment for the Outback, or is at least well short of the last time we were there, and let’s be honest, we’ll follow that team anywhere that isn’t Detroit. And probably even there.
That’s a hell of a lot of discretionary income to be throwing at a trip that’s only a couple of days long. I would love to do it, but between time and cash, it’s just not in the cards this year. I think a lot of people are in the same boat.
by chitownhawkeye on Dec 24, 2008 5:02 PM EST up reply actions
Airfare
is a backbreaker to LA from Pit, I couldn’t find a way to do it for less than $800. Throw in hotels, car rental, and other miscellany and it’s ~ $1500 for a two-day trip, which is a lot, even for something I’d love to do. The economy is definitely a factor because there weren’t any year end bonuses this year and my salary did not keep up with inflation the last several years. Given that you can’t just keep throwing stuff like this on a credit card.
Its OK.
I’m hoping to go to the Rose Bowl again next year to cheer the team on as they play for the NC. Hopefully everyones finances will be good and will see those of you who couldn’t make it this year.

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