I Want My, I Want My, I Want My BTN
The Chicago Tribune is quoting an anonymous source claiming that a deal between Comcast and the Big Ten Network will be done by football season:
Comcast and the BTN are prepared to put nearly two years of bitter negotiations aside to announce a long-term partnership, the Tribune has learned. "For all intents and purposes, it's done," one source close to the negotiations said Sunday.
The plan is for the BTN to be included on basic cable for all Big Ten Country residents except Philadelphia, which will have access through the sports tier package. The exclusion of Philadelphia is interesting but not entirely surprising. As far as Penn State exposure goes it is definitely a bad thing. Besides costing PSU fans in the City of Brotherly Love an extra $5 a month, this isn't going to help reconcile the divide between the Big East and Big Ten followers. And for the rest of us (ie those outside of the "footprint"), we are in the same boat as Philly: sports tier bound. While I'd rather it be free I'm not going to get upset about this. I've spent money on far less valuable things.
The network's initial asking price was $1.10 per month per subscriber. Even with Comcast paying 70 to 80 cents, as sources indicated, that represents a massive cash influx.
This whole BTN rate situation has been grossly misunderstood. For the sake of keeping the facts straight, here is the BTN's offical word regarding pricing for the cable companies:
[re: how much will the BTN cost cable companies]Under a dollar within the Big Ten's eight states, and about a dime everywhere else. Overall, the Big Ten Network's national average price to cable companies is about 30 cents. According to research by SNL Kagan, the Big Ten Network's in-market rate of under $1 is less expensive than 29 regional sports networks.
If this whole thing is true (and I'm hearing it now from multiple sources), this gets scored as a win for the BTN. While price obviously matters, the main sticking point has always been the conference's demand that the network be included on basic cable inside the eight state footprint. They get that here.
Comcast has always countered by saying that the BTN offered "second rate programming" and that they don't want to have to pass along a "Big Ten Tax" to a customer base that largely doesn't want this channel. This has, in my opinion, always been a very weak argument. There are already about 75 stations on basic cable line-up that I would never watch, yet the price of all of those networks is being pass along to me as a customer. We are talking about $0.30 per a subscriber, or about 1% of what I'm currently being charged to essecially watch ABC, CBS, and the ESPNs. In addition, cable companies have fought a la carte demands from congress furiously. That stance isn't consistent with the anti-BTN comments Comcast has flooded the newspapers with.
The irony of the whole thing is that what Comcast really wants is to charge the sports fans in their customer base an extra $5 for, and here it comes, sports tier channels that offer second rate programming that most of their customer base isn't interested in watching. This isn't about Comcast weary of paying for an additional channel, it's about Comcast having the opportunity to essentially increase their rates $5 and blame the BTN for the whole thing.
Either way, it sounds like the PR games being played on both sides are coming to an end. It's more football on TV, so everybody wins.
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what about time warner
are they working out a deal with them…I live in NC now and the only games I get on tv are when its on espn or abc…I have to go to a bar for the others
so is there any progess being made with TWC
by Lion Alum on
Jun 16, 2008 12:37 PM EDT
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all other cable providers
The theory is that once the comcast deal is done the others will quickly follow. Similar to the way the #1 pick in the NFL draft has to sign his deal in order for the others to apply that context to their situation.
If this really does happen this week like is being reported, I would expect it to be on every major cable provider by Coastal Carolina.
by Kevin HD on
Jun 16, 2008 12:41 PM EDT
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Fox&theHound...
...although catching the game home isn't terrible... head-out to the bar man! Charlotte Chapter of PSU Alumn's meets the above bar @ exit 25 …and as of last year Dixie’s Taven Uptown…good turn-outs!
Old School... MEETS New School!
by BlueWhiteLife on
Jun 16, 2008 4:40 PM EDT
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How to convince the wife...
Given that I am out of the eight state B10 region. So let’s see: I think it’s a $2 fee to change service + $8 a month.
For just football season: $2 (fee) + $8×3 (Sep, Oct & Nov) + $2 (fee to change back) = $28
Year round: $2 (fee) + $8×12 = $98 for the first year
For football season + preseason + post season: $2 + $8×6 (Aug, Sep, Oct, Nov, Dec, Jan) + $2 (fee to change back) = $52
I don’t care about basketball, but it would be nice to see the other sports, too.
Is is too late to ask for this as a Father’s Day present?
by Elihu on
Jun 16, 2008 12:55 PM EDT
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just don't tell the wife
And consider it a present to yourself. BTN is one of about 10 channels out of 200 that I get that I watch, and definitely worth the risk. If she figures it out just tell her at least it isn’t the playboy channel.
Boom goes the dynamite.
by psu on
Jun 16, 2008 1:19 PM EDT
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Fans outside of the Big Ten states...
Will the BTN be apart of the sports tier from comcast to those of us living outside the greatest states in the union?
by PSUfanSTUCKinSECland on
Jun 16, 2008 2:11 PM EDT
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BTN
I think some people may be building this up in their minds a little too much.
For the PSU fan you get…
2 football games per year; this year it will be Coastal Carolina and one Big Ten game, last year it was Illinois.
A fair number of basketball games, if you’re into that.
Re-runs of old Penn State games for your DVR. In the past year they have shown four games that Penn State won; 94 Illinois, 01 Ohio State, 02 Wisconsin, 07 Texas A&M. They also show the 99 Minnesota game for all you masochists out there.
A lot of smaller sports on tape delay, with the odd volleyball game thrown in. BTN shows Ohio State versus Michigan, is any sport whatsover. If you need to see the “rivalry” renewed in track & field, BTN is for you.
Other than that… Big Ten tonight pretty much sucks and it’s on about 17 hours a day, but Friday Night Tailgate is kind of neat during football season. The only commericals are for farm equipment and those school spots they show during football games.
I hardly ever watch it except as noted above.
For the Glory; National Champions 1982, 1986, 1994
by jesse. on
Jun 16, 2008 2:28 PM EDT
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for the most part I agree that it’s probably becoming a bigger deal than it should be, but to be fair it’s typically three games (2 OOC and 1 BT game), and what is probably more interesting is the non-PSU games. I’d rather fill my non PSU hours with games like Wisconsin Ohio State or even Purdue Michigan rather than Big12 or Pac10 games that simply don’t have any meaning to me.
I would also suspect that an increase in viewership will drive some of the non-event programming.
by Kevin HD on
Jun 16, 2008 2:48 PM EDT
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You know...
I always get the pay-per-view, so the Big Ten Network did not really increase the number of televised games, it just moved them to a different channel. So for those of you who aren’t gameplan subscribers I can see the point about more Big Ten games rather than the games selected ESPN. Also, you’re right they showed Buffalo and Fla. Int. last year, at least one of which probably would not have been televised at all otherwise.
Not to brag, but with DirecTV, the optional sports package, and ESPN gameplan, I max out at around 40 games on a busy Saturday. We actually need a chart to keep track of everything.
For the Glory; National Champions 1982, 1986, 1994
by jesse. on
Jun 16, 2008 3:03 PM EDT
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