Fuzzy Math Presents: Bottom Lines In The Big Ten

Scott Dochterman of the Cedar Rapids Gazette was able to pull together the raw data surrounding the profitability of Big Ten football programs.
Because his presentation is weak, I've pulled the B10+ND data and sorted it:
(after the jump)
By Total Revenue:
By Total Expenses:
By Total Men's Sports Recruiting Expenses (Dochterman claims, "football recruiting expenses take up between 40 and 55 percent of all men's recruiting expenses (except Notre Dame, which is much higher)"):
[really Notre Dame? 1.7?!?]
By Net, or money given back to the AD:
And your bullets:
- The first question I asked when looking at these number, and the biggest problem with them by far, is that there aren't any standards for how to count revenue, expenses and thus net 'profit'. There are obvious costs like yearly coaching salaries, but a major item not discussed is how to handle the hundreds-of-millions spent on stadiums, their upkeep, and their upgrades. The numbers can obviously be played with, changing amortization, what to capitalize, etc. It makes the 'cost' number almost meaningless without that detail.
- For example: PSU and UM have similar costs, yet one has a very highly paid coach and major stadium renovation going on and one has a very low paid coach and hasn't touched their stadium in years. They aren't apples.
- There is some discussion about this over at BHGP, as they try to sort out Iowa's seemingly high expense number.
- Ohio State is listed at the top of the revenue sort, but when Forbes looked at "the most valuable football programs", they were ranked 10th nationally in total value behind Notre Dame and Michigan.
- Which is reflected in the 'Net' numbers. Although PSU came in behind OSU on the Forbes list.
- Who is surprised to see PSU ranked 9th on the recruiting costs sort? I'm not, although it makes you wonder what could be done if they were allowed to rack up an NDish cool million on recruiting.
While I always find these things interesting, I'm rarely satisfied at the clarity and conclusions that can be drawn. The stereotypes hold, though, and even with fuzzy math the idea that ND and Michigan spend a lot on recruiting, that Ohio State brings in a lot of revenue, and that Northwestern is hopeless outmatched all ring true. So at least we can take comfort in knowing the old guard isn't going anywhere.
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Since Chuckwagon Charlie
has to pay for 2 seats when flying, I can easily see how ND racks up the recruiting costs with all those visits to recruits.
How is OSU’s revenue so high compared to UM and PSU?
pinkertonpark.com
and notre dame?
Either ND is sandbagging or OSU is counting something significant that no one else is. Ticket revenue is more or less the same between PSU, OSU and UM. Same with TV revenue as far as I know unless there was some type of perk involved in the USC series. Merchandise sales have to be fairly consistent as well, although I have stats to back that up. It’s why I almost with I would have never seen this thing.
BSD
tOSU Merch
Although tOSU does get to print one of those sweet Big Ten Football Championship shirts every year, even when they don’t win, which might account for the increased sales and revenue
And for that matter
what is OSU spending its money on that it’s expenses are so high? (or is it just the aforementioned accounting issue?)
side note
Has anyone ever looked into this? I don’t know what kind of car that is, but I’m pretty sure a high school student isn’t supposed to be driving one.
you didn't hear the story?
That car belongs to a “friend” of TP’s. He was letting him “borrow” it. This friend is also known to have lunch from time to time with Jim Tressel.
Mike
Black Shoe Diaries
by BSD on Mar 4, 2009 3:49 PM EST up reply actions
I had not heard that about this picture
although I’m not terribly surprised. I thought I had heard about a real estate guy and tOSU grad in the area talking to him about being a buckeye, but I’m not sure if that was the same guy or not, and I never heard anything about a car being “loaned” to TP.
This season
When Gameday is in town for OSU-PSU, that picture NEEDS to be there with a “Columbus Vice” caption. Get it done, people.
by ReadingRambler on Mar 4, 2009 5:09 PM EST up reply actions
'Ohio Vice'
has a nicer ring to it, I think.
Just need to add a Crockett to Prior’s Tubbs.
'People are about as happy as they decide they want to be'
by Pete the Streak on Mar 4, 2009 7:34 PM EST up reply actions
Crockett = Maurice Clarett
With his guns, I think he’d fit right in.
SOMEONE PLEASE PHOTOSHOP THIS RIGHT NOW!!!!
by Tailgate Shogun on Mar 4, 2009 9:11 PM EST up reply actions
two words
alpaca sweatervests
We just needed a couple players, a couple people to buy in to the fact and we were able to do it. --A.Q. Shipley
by psu on Mar 4, 2009 1:43 PM EST up reply actions
And alpaca hankies for Pryor to cry into

"We hugged as grown men do. It was a great moment. Then, it was business as usual." -- LJ Sr.
oh dear
is that even legal? Well…maybe in Ohio…and he thought PSU was too country for him!
by The JuggerNitt on Mar 4, 2009 5:08 PM EST up reply actions
That's always been my fave part of the picture
The staff guy looking away in shame as young Pryor sobs.
by ReadingRambler on Mar 4, 2009 5:10 PM EST up reply actions
mine as well
Even better is the staff guy’s face isn’t one of compassion, it’s more, “Can you please stop sobbing like a little girl and get off this bench, we’ve got to clear out this stadium”
and 9 or months so later a baby is born....

The good news is that it throws better than its dad.
We just needed a couple players, a couple people to buy in to the fact and we were able to do it. --A.Q. Shipley
by psu on Mar 4, 2009 7:10 PM EST up reply actions
And
Notre Dame sent a coach out to Hawaii every week to recruit that linebacker they wanted.
Mike
Black Shoe Diaries
by BSD on Mar 4, 2009 1:53 PM EST up reply actions
Can't figure out the recruiting expenses.
I would have assumed that Stanford would be similar to Notre Dame, but their Total Men’s Sports Recruiting Expenses is only $622,304.
SI had an item about the average distance of football recruits’ homes from the institution. Stanford’s recruiting had by far the longest distance. That national recruiting scope wold probably drive costs up. Additionally, they are perennial winners of the Sears Trophy for the best overall performance by an Athletic Department. I would assume that demonstrates aggressive recruiting by all mens (and womens) departments.
By the way
I would think stadium improvements would not be in the budget of the football program but rather in either the athletic department budget or general capital improvements budget.
It could be that the O$U’s revenue was smartly invested or they had a wealthy benefactor give them a huge gift.
"The numbers can obviously be played with, changing amortization"
Armorization? Why would you armorize a stadium? Doe that help keep the goalposts from getting torn down?
"the secret to loving your job is having a hobby that you really despise"
Nope
but it does spread the cost over many years.
by Screen Name 20 on Mar 4, 2009 2:01 PM EST up reply actions
It's all clear, now.
The difference between amortization and Simonization was the difference between that C you got in ECON, and the A you wished you got.
:D
In terms of trying to get around you're "Cost dilemma"
you’d need to track down the cash flow statments.
Recruiting Breakdown
Here’s a former thread which links to a recruiting budget breakdown…
http://www.blackshoediaries.com/2008/8/1/584501/recruiting-budget
Well, apparently the linked column is down, but if I recall, PSU spent a lot of their recruiting budget on women’s sports. So we face a shortfall against most other schools and we also allocate more of our budget for women’s sports, thus increasing the gap of men’s recruiting budget.
Recruiting Costs
It’s pretty easy to keep recruiting costs down when you head coach doesn’t make any recruiting trips and you best recruiter just has to drive to Maryland all the time. I get the impression Larry Johnson is more a McDonalds guy than a Ruths Chris guy too.
Mike
Black Shoe Diaries
Did you just say
McDonalds?!
"We hugged as grown men do. It was a great moment. Then, it was business as usual." -- LJ Sr.
Ruths Chris
I made the mistake of going there when I was in Honolulu last year. Food in Honolulu is expensive so as it is but wow, when I saw the prices I almost passed out. I would have except the water they would have thrown on me to wake me up was $15!! :-)
Amen
It feels weird complaining about a business trip to Hawaii, but my food stipend was ridiculously small. I ate at a golf course clubhouse for breakfast and at a bowling alley for lunch, and I’d still bust over my stipend at dinner. …and no, I wasn’t golfing and bowling at either place.
My saving grace in Honolulu was
PJ Chang’s! Very good food and they didn’t rob me blind like everyone else did. I couldn’t be totally cheap because I was out there with my wife and it’s not too romantic to eat at Subway daily if you know what I mean. Food was easily the largest expense while in HI for a week!
PSU vs. UM costs
I can’t believe I’m the first to say it, but I suspect PSU spending multiple millions trekking out to the Rose Bowl and UM sitting at home has something to do with the expense parity there. I assume this is FY 2008 data?
Also, I imagine there is an offset in the revenue line to make up for these costs. Last I heard, Bowl payouts go to the participant until their expenses are fully covered, then to the Big Ten to split. So, if OSU goes to a BCS bowl and makes it rain all over town, they could earn $10MM in “revenue” and have an associated $10MM of expense.
Could be
Also, OSU had to make a regular season trip out to to California to play USC. I could see a Bowl trip costing well over a half million after air fare (players often make their own travel arrangements to bowl games after winter break), hotel, meals, and entertainment.
I suspect the number of home games played has something to do with revenue too. Some teams played eight home games while others played seven.
Mike
Black Shoe Diaries
by BSD on Mar 4, 2009 3:24 PM EST up reply actions
Plus
OSU takes their militia/band with them on more road trips than most schools, I think.
don't forget the private, individual corvettes for each player
by The JuggerNitt on Mar 4, 2009 5:12 PM EST up reply actions
Good point
If I had any photoshop skills at all, a picture of a grey corvette with buckeye stickers on the side would definitely go here.
Beaver Stadium...
…has seen a number of renovations in the past few years including the new lettering and the Ribbon screens on the upper decks.
Also some structural work has been done along with the new Limestone wall lining the field.
I really hope they close up the outside with stone someday
I know the idea was tossed around but I’d like to see that same limestone decorate the outside of the Beav as well. We need to get rid of that erector set look from the outside at least.
yeah, I love Beaver Stadium
but it definitely doesn’t win any external beauty awards.
by The JuggerNitt on Mar 4, 2009 5:13 PM EST up reply actions
I'm actually a big fan
of the erector set style…that’s right style. It gives an industrial look to it. It says, were too busy running you over to care about a pretty exterior.
Onward to the Rose Bowl...Again!!!!!
Trapped in the SF Bay area.....nothing like kickoff at 9 am.
Limestone
It looks real nice on the inside.
I hadn’t heard any talk about doing that on the outside, but that would look great.
"The sea was angry that day, my friends." G. Costanza
It was a few years ago and it was brick
but since we did the limestone on the inside and there’s an association between PA and limestone, I thought it would be nice to put limestone around the outside too.
Could you imagine if the stadium was closed in? The sound would be deafening if it was trapped inside the stadium! It would give us even more of a homefield advantage and not just a nicer look.
Showoff.
'People are about as happy as they decide they want to be'
by Pete the Streak on Mar 4, 2009 7:38 PM EST up reply actions
a2 + b2 = c2
Doesn’t anyone remember this from HS math or maybe Math 140/141?? Anyone? Buehler?
There’s so much statistical analyses done on this blog to determine our chances of a MNC or a Tournament bid, I figured that Pythagorean Theorem would be like child’s play.
"The sea was angry that day, my friends." G. Costanza
perhaps if it said "calculate x"
but it just said to “find x”
Next thing we know Lassie will come barking, and people will be like, “Timmy is lost in the woods? We have to go find him!!” and you’ll sit down and start doing math problems. Lotta good that’ll do.
by The JuggerNitt on Mar 5, 2009 12:40 AM EST up reply actions
Once again,
someone failed to actually read the question before answering it. ‘Find x’ means just that, as TJNitt accurately notes.
Occam’s Razor rules again.
'People are about as happy as they decide they want to be'
by Pete the Streak on Mar 5, 2009 7:21 AM EST up reply actions
OK then, I think you’ll find the X in the trunk of TP’s vette
"The sea was angry that day, my friends." G. Costanza
does that also mean
that we’ll find Timmy in the trunk of TP’s vette?
by The JuggerNitt on Mar 5, 2009 10:12 AM EST up reply actions
Ok
then I know the answer. X = $$$$$.
by Screen Name 20 on Mar 5, 2009 10:35 AM EST up reply actions
I thought you were going to say
inside the zipper of those styling pants. 5cm.
You know what they say about dudes sporting flashy cars.
pinkertonpark.com

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