I may have mentioned in previous comments (and certainly on my blog) the my group of Penn State friends and I have a victory tradition -- post-game bourbon. Since October 27, 2001, every Nittany Lions victory has been celebrated with some of the "brownest of the brown liquors."  I started the tradition it because of this quote by Joe Patenro after the 2001 Northwestern game:

This is the kind of game you love. I'm going to go home and get in trouble with a good stiff bourbon. Then I'm going to take a nap and get out some Ohio State tapes.

Over the years, the tradition has remained in place, but there have been reports of JoePa preferring Jack Daniel's, something a few of my friends, who preferred filtered Tenneessee sipping whiskey, have tried to use as defense for changing the tradition. Rather than go into another season with this uncertainty, I decided to go to the source or as close as I could get to settle the matter once and for all:

http://www.yurasko.net/wfy/2009/08/joe-paterno-debate-whiskey.html