I work in Higher Ed. A colleague of mine forwarded to me an e-mail sent to her daughter by the tOSU admissions office because she thought the message was different from other admissions office correspondence that they've been receiving. While I disagree with some of the substance of the message, I have to give them some credit for creativity and chutzpah. Man, I hate those guys.

The message:

Feeling the love? This is the time of year when college-bound students find themselves on the receiving end of high praise and deep hyperbole from colleges and universities. You, no doubt, have a lot to read. So in short:

It's entirely possible that you are the brightest student ever.
The Ohio State University just might be the finest institution of higher education on the planet.

Seems we should learn more about each other. Tell us about you at replycard.osu.edu.

(Just thought people might get a laugh out of seeing this. Stunned they didn't somehow work in Urban Meyer.)