Came across this article today. So, essentially, the NCAA seems to be saying, "Hey, the only people that can make money off of Johnny Football's name is us!" I actually think this sort of thing is what's going to the NCAA in eventually. There's a huge class action suit at present where former student-athletes are suing the NCAA for using their images for marketing while not passing any of the royalties on to them. It looks more and more like the suit has actual legs.