The impending renewal of the Penn State-Pitt football rivalry on September 10th is one that has been met with plenty of anticipation, trepidation, banter (witty and below-the-belt), and excitement from both fan bases. The only thing missing of course, was a clever nickname and some type of corporate sponsor (because this is America, damn it!), which brings us to today’s announcement that the PSU-Pitt game will hereby be officially known as the “Keystone Classic Presented By People’s Natural Gas:”
#PennState-Pitt series dubbed Keystone Classic presented by Peoples Natural Gas:https://t.co/vXKR9FkZsy pic.twitter.com/QD9oDdr1rz
— Penn State Football (@PennStateFball) August 26, 2016
Why they didn’t just go all-out and call it the “Keystone Classic Presented by Keystone Light” is beyond me.