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Today is the day that has seemed to be years in the making - NCAA student-athletes are now able to profit off of their name, image and likeness. There have already been many student-athletes who have quickly acted on the new opportunity, including several at Penn State (with many more assuredly coming).
The Penn State Athletic Department released a statement on Wednesday on the new NIL state law.
Penn State Intercollegiate Athletics Statement on Pennsylvania NIL Law:
We are excited the lawmakers in Pennsylvania passed law to allow our students to explore opportunities involving their name, image and likeness. This law will give our students the same opportunities that students in states with NIL laws have to receive payment for the use of their name, image or likeness. We have always focused on preparing our students for a lifetime of impact and this new law will allow our students to grow their entrepreneurial spirit which they will carry with them long beyond their time at Penn State.
The university is not mincing words - it’s fully supporting these new opportunities with an eye toward the future.